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& nbsp; & nbsp; & nbsp; & nbsp; [Chinese shoes Network - Brand News] US brand Under Armour sports equipment sales remained strong in the second quarter, the company raised full-year revenue is expected in the third quarter we will be committed to the development of Asia region, China has become the most concentrated development. This signal indicates that Under Armour will compete directly with Nike in China. According to the company's second quarter results, ended June 30 Group net profit from $ 17.7 million last year fell 16.5% to $ 14.8 million, earnings per share fell t cheap jordans online o $ 0.07 from $ 0.08. Despite the downward trend, but still higher than analysts expected earnings per share of $ 0.02. Total revenue rose 28.5%, from $ 609.7 million to $ 783.6 million US dollars, an increase of 26.3% stocks to $ 836.6 million. After the earnings announcement the stock soared 7.34% to $ 95.93, the market value exceeded 20 billion US dollars. by category, by the United States National Basketball Association's most valuable player Stephen Curry's basketball shoes exposure and help promote footwear rose 40.2 percent to $ 153.6 million; while clothing sales cheap jordan shoes for men remain strong, rising 22.7 percent to 515.3 million dollars; Accessories category also rose 38.6 percent to $ 83.04 million. During the quarter, the company also increased sales of more than promote athlete endorsements, such as the PGA of America is currently the most pampered pros Jordan Spieth. Footwear revenues which jumped 40 percent, easily outpacing the performance apparel and accessories products. Since footwear is generally considered to be part of the clothing business in the most elusive, so Under Armour's success has been recognized, and the most important one is Retro jordans for sale its rival Nike footwear market. In addition, the Group's shareholders agreed to Brand House Connected Fitness shop and its global investment platform. Kevin Plank, Chairman and CEO, said the company plans to make adjustments against store portfolio this year, such as Brand House will be from 73 stores last year, based on increased to 100 shops. Brand House opened 18 stores in the second quarter. The shop opened in the third quarter mainly for the Asian region, which will be 85% of the new stores will be in the region, and noted that most shops will be concentrated in China. Retro jordans for sale Under Armour Inc. in February this year to spend $ 650 million acquisition of two sports MyFitnessPal and Endomondo community applications, and in this quarter, expanding its new e-commerce website to Thailand, Austria, Ireland, Belgium and Portugal. The Connected Fitness Fitness Internet revenues rose 147.8% more, up from $ 5.5 million to $ 13.6 million. In a conference call, Chairman and CEO Kevin Plank to create an online sports community application likened, "Under athlete uniforms or equipment, the development of a performance athletes can enhance their equipment. cheap jordans for sale " According to the data display, MyFitnessPal and Endomondo two sports community application registered users more than 130 million people. Group's full-year revenue is expected to be adjusted to $ 3.84 billion, higher than the previous forecast of $ 3.78 billion and analysts' expectations of $ 38.3. Operating profit range -4.08 one hundred million US dollars from 400 million to 405 million previously narrowed -4.08 billion. Under Armour has announced it will enter the women's clothing market outside sportswear. And this market is the most valued market rival Nike. It is cheap jordans for sale mens worth mentioning that after a series of Nike marketing, continued overweight in female consumers, the company recently launched against this group the largest ever promotional activities. Nike seems to never let a rising star easily shake their dominant position. And just last week, the former president of Nike athletic department Terdema Ussery switched to rival any sports Under Armour, president, four years since the 1993's, Ussery Nike athletic department as president, supervising overall marketing, advertising , brand management and brand business cooperation. (. 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